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Entertainment Rights, Licensing & Clearances

Entertainment projects can involve layers of intellectual property and third-party rights.

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Music, scripts, photographs, artwork, performances, recordings, brands, archive material, characters and other creative works may all require permission before they can be used.

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EL Creative Counsel provides practical legal advice on entertainment rights, licensing and clearances across music, film, television, theatre, advertising and digital content.

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We can assist with:

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  • Copyright clearances

  • Music rights

  • Synchronisation licences

  • Master use licences

  • Music publishing rights

  • Performance rights

  • Image rights

  • Talent releases

  • Location releases

  • Archive material

  • Third-party content

  • Copyright licensing

  • Trade mark clearances

  • Character rights

  • Entertainment licensing

  • Rights acquisition

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Copyright & entertainment rights

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Copyright is fundamental to much of the entertainment industry.

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A production, recording, performance or creative campaign may incorporate multiple copyright works, each potentially owned by different people or businesses.

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Understanding who owns those rights and what permissions are required can be critical before a project is released or commercially exploited.

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Music rights

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Using music in film, television, advertising, online content or live entertainment can involve different layers of rights.

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For example, the rights in a musical composition may be separate from the rights in a particular sound recording.

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We help clients identify the relevant rights and obtain or document the appropriate permissions.

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Synchronisation & master use

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Synchronisation licences and master use licences are commonly relevant when music is incorporated into audiovisual content.

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The underlying composition and the specific recording can involve separate rights holders and separate licensing arrangements.

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We advise clients on the rights required for their particular use and help structure the relevant licences.

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Image, talent & location rights

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Entertainment and commercial productions can also involve people's image and likeness, locations, photographs, artwork and other third-party material.

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Obtaining appropriate releases and permissions can help protect the production and provide greater certainty around future use.

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Rights clearance before release

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Rights clearance is often most effective when considered early.

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Leaving clearances until the end of a production can create unnecessary pressure if a rights holder cannot be located, a licence is too narrow or additional permissions are required.

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We help clients identify potential rights issues early and develop a practical clearance strategy.

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Know what rights you need, secure them properly and give your creative project room to move.

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Book a call today to see how we can help.

Ready to Move Forward?​

Let’s talk about what you’re building, creating or negotiating.

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